Toning by Teddy
A bold redesign for Dr. Teddy Atkins — IFBB Pro bodybuilder, Ph.D., author, and personal trainer. Built to show his authority at a glance and turn visitors into booked consultations, in Jacksonville and online.
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What the site needed to do
Match Teddy's energy
A bold, confident look that feels like a training session with him.
Show his authority fast
IFBB Pro, Ph.D., author, and 21 pro and national contests, right up front.
Make booking effortless
A free consultation button in the menu and throughout every page.
Clarify the offer
Six clear paths, from one-on-one training to corporate wellness.
Sell the book
Give Getting in Shape 101 its own spotlight with a direct Amazon link.
From first idea to launch
- 01
Discover
We dug into Teddy's story, his clients, and how people in Jacksonville and online look for a personal trainer.
- 02
Design
A dark, cinematic look with a full-bleed gym photo, heavy headlines, and a signature red accent drawn from his brand.
- 03
Build
Fast pages that work great on phones, service pages, a results gallery, Teddy Tips, media, and a shop.
- 04
Launch & grow
Search setup, business details for Google, and booking and book links placed where people decide.
What we built
- Website redesign
- Custom web design
- Brand presentation
- Mobile-friendly build
- Consultation booking setup
- Book & shop promotion
- Local search setup
- Copywriting
Want a site like Teddy's?
Get a clear, fixed quote — no pressure, no jargon. Most projects start within two weeks.